Guy Kawasaki rocked the house!
He was congenial, funny, approachable, and whip smart. The man oozed charisma.
Guy Kawasaki is an entrepreneur, a venture capitalist, author of eight books, and a blogger. But first and foremost, he considers himself a marketer and referred to himself as an ‘Evangelist’, an evangelist for the product he represents at any given time.
Guy possesses that sixth sense about marketing and social media. We agreed with (and use many of) the approaches he outlined below. We also learned a few new things… some we had expressly decided not to do. We plan to incorporate these methods into our approach.
Guy on Marketing:
Guy: ‘You can’t represent crap because crap won’t sell. I was lucky and represented a great product.’ (He’s referring to his start at Apple, selling Macintosh.)
Interviewer: ‘What should entrepreneurs know to stay relevant?’ Continue reading UPDATE with Video Link! Guy Kawasaki Talks About Marketing and Entrepreneurship

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